photo courtesy of Affirmats

photo courtesy of Affirmats

Shopping for a yogi this year? Consider giving them the yoga mat that goes the extra mile. Not only does this gift show your support of their practice, but it helps you love them a little more all day long.

Affirmats are not just any yoga mat. According to the website, they are yoga mats that give you an affirmation for that “extra kick of awesomeness to support your day.” Each one has a beautiful phrase across the top that reminds you that “you are.”

Yoga is all about the practice. It is the practice of building a practice - of learning to be exactly where you are and come to the mat to dig into your body and live in that moment. This process of being and connecting as a practice is what gives us the freedom and empowerment to go and do the other 23 hours of the day.

And so, how beautiful is it to be staring at words during your practice that remind you:

  • i am free

  • i am magic

  • i am a superhero

  • i am strong

My affirmat is a few years old now and it has the phrase, i am beautiful across the top. I received this as a Christmas gift myself a few years ago, and every time I go to the mat, I am reminded that she thinks I am beautiful. Not that I “look beautiful” or can be beautiful or have been beautiful - but I AM BEAUTIFUL. As someone who has struggled with disordered eating and body image most of my life there are no words to express how amazing it is to see this every time I practice yoga.

photo courtesy of Affirmats

photo courtesy of Affirmats

This is compounded by the fact that my sister, who gave me this gift, chose to create a custom Affirmat so that it could say exactly what she wanted it to. Talk about a gift that keeps on giving!

And, I can also tell you that after using this mat for a couple of years, I am starting to believe this phrase. It is not only my sister’s voice I hear when I read the words, but it is also my own inner soul’s voice. When I am struggling to get into down dog because I’ve let my practice slip or I’m holding too much anxiety in my hands, I can read those words over and over again, i am beautiful. Over the course of the session, I start to believe this - in spite of whether or not I was able to hold the positions or balance as well as last time - wherever I am in my journey, I am still beautiful.


Here’s another thing I love about this company. Creating yoga mats is awesome - just by being a company that creates yoga mats, you are putting more good into the world. Creating yoga mats that give people positive affirmations is amazing - this is going one step further to really up level the vibration of our people. But Affirmats does not stop there.

photo courtesy of Affirmats

photo courtesy of Affirmats

They are also made with a Jute blend on a Polymer Environmental Resin (PER) base which “makes them high quality, biodegradable, and ergonomically friendly.”

I’ve already mentioned how you can custom order a mat with an affirmation of your choice. Additionally, they have yoga towels, bracelets, and the i am a superhero is perfect for the tiny yogi in your life. They even offer co-branding for those special companies, hotels, retreats or events that want to uplevel the experience they are providing. Cobranding is offered at wholesale prices so that you can resell as well.

Shipping is always free for orders over $175 and Affirmats has a great return policy - you can exchange or return your item within 7 days of receiving it if you are not 100% happy.

I hope that you’ll consider Affirmats for the yogi in your life. Giving someone the gift of support for their wellness AND positive encouraging words on a daily basis is truly a gift that keeps on giving.