Jordan Lacenski of SheWolf Collaborative

Have you ever had a moment where you see what someone is doing and you think - “Dang! That’s what I thought about doing!” or “Oh YES! I want to do things like that!”? That’s how I met Jordan.

I have a sign hanging above my desk that says, “I just wanna do dope ass shit wih dope ass people.” and Jordan is one of those people.

I saw that she was setting up a series of conscious dinner parties across the country and reached out to see if she had any plans to bring them to Florida or if I could help in any way. Turns out we are kindred sisters in more ways than just our love of fancy dinner parties that spark authentic conversations.

Jordan shared with me how she runs SheWolf Collaborative - a membership community set up to encourage women to lean into their inner Alpha and do the things they were meant to do with their business. I was in! After a long get-to-know-you conversation, we decided to officially partner, so I could help her grow her Big Dream and she could help me grow mine.

Because that’s what progressive women do, right? We support each other. We cheer each other on. And, like a wolf-pack, we protect each other at all costs.

I’m glad to be in Jordan’s pack and to have her in mine. I hope that you enjoy learning more about SheWolf; I hope that you consider joining if you are a woman who wants to do Big Things with your business; and I hope that you have your own wolf-pack cheering you on and protecting you …

Website: SheWolf Instagram: @shewolfco

Tell us about your business. What do you do? Who do you serve? How long have you been at it?

SheWolf started in 2016 as a way for creatives to work together, and in January 2019, we launched our Female Founder Community. We exist to connect, empower and equip women to succeed. The more women-owned businesses that make it, the more we can alter the global business landscape. We are a virtual community and we are global!

Why did you start your business?

We wanted to create a place that we need ourselves. We were sick of attending female functions to hear about balance and self-care. We wanted more meat, more driven women around us, and more talk about business.

What does "social good business" or "values-based earning" mean to you in general?

We have a BIG vision. We believe that we can impact the world by helping women succeed.

What is your favorite part about running a values-based business or your favorite experience since you started?

This is what people dream of - doing something they LOVE, something they care about, something that makes a difference, AND getting paid for it. We don't pay ourselves much yet, but we are incredibly passionate about what we do, which makes it easy to spend those long nights and startup days.

What is your biggest struggle in running a values-based business?

Money, HONEY. It can be hard to communicate the value to people who don't get it. It can be hard to find the right people, and it might not be the most profitable. But it is what we are here to do; what we are meant to do.

What would you like most to accomplish in the next year? 5 years?

We would love to have 300 paid members by the end of the year.

In 5 years, we would love to have a community of 2,000 and to have a grant fund for business owners to apply for and a nonprofit partner that we can help support.

Who are your business icons, heroines, or mentors?

Honestly - the women we know. We see a lot of groups using the woman-owned unicorns in the industry to advertise their communities. The women we know, have worked with, the women in our offices, in our chats -these are women that may not have 5 million instagram followers, but they have a lot of knowledge and amazing things to say and share.

What's your #1 tip for someone just getting started incorporating their values into their work or business?

START WITH YOUR WHY and build that foundation first.

What are your favorite conferences or retreats to attend?

Yellow Co retreats are always awesome. LaunchPad2x in Atlanta.

What is the last book you read?

Profit First